August Advertisement Model Brand Reputation Rankings Announced
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August Actor Brand Reputation Rankings Announced
IVE's Jang Won Young Announced As BVLGARI Ambassador
BLACKPINK's Jennie Becomes 1st K-Pop Soloist To Go Gold In U.S. With 3 Different Songs
Rowoon Confirms New Military Enlistment Date
4 Emotional Moments From Episodes 9-10 Of "My Girlfriend Is The Man!"
Ji Ye Eun To Take Temporary Hiatus From Activities Due To Health Concerns
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August Actor Brand Reputation Rankings Announced
The Korean Business Research Institute has revealed this month’s brand reputation rankings for actors! The rankings were determined through a data analysis of the media coverage, participation, interaction, and community indexes of 100 actors who appeared in dramas, movies, or OTT content released between July 26 and August 26. Jo Jung Suk, the star of “My Daughter Is a Zombie”—which recently became the biggest box office hit of 2025—topped this month’s list with a brand reputation index of 5,133,954. Kim Nam Gil, who most recently starred in the drama “Trigger,” took second place with a brand reputation index of 4,292,397. Choo Young Woo, who stole hearts in the hit drama “Head Over Heels,” ranked third with a brand reputation index of 3,896,409. Park Bo Gum held onto his spot at fourth place this month with a brand reputation index of 3,552,480. Finally, Lee Jong Suk, who recently starred in the popular drama “Law and The City,” came in a a close fifth with a brand reputation index of 3,320,567. Check out the top 30 for this month below! Jo Jung Suk Kim Nam Gil Choo Young Woo Park Bo Gum Lee Jong Suk Kim Young Kwang Lee Byung Hun Choi Yoon Ji Jung Chaeyeon Lee Jin Uk Ma Dong Seok Ahn Hyo Seop Yang Se Jong Mun Ka Young Cho Yi Hyun Im Soo Jung Yoon Kyung Ho Lee Min Ho Kim Hye Soo Go Youn Jung Park Bo Young Lee Jung Eun OH MY GIRL’s Arin Lee Jung Jae Yoon Kye Sang Cho Yeo Jeong Won Jin Ah Yum Jung Ah Park Hoon Kim Min Kyu
IVE's Jang Won Young Announced As BVLGARI Ambassador
IVE’s Jang Won Young has been named an ambassador for BVLGARI. On August 27, the Italian luxury jewelry brand BVLGARI announced the appointment of Jang Won Young as their new ambassador. BVLGARI stated, “Jang Won Young’s genuine and bright energy, positive attitude, and her continuous drive to grow and take on challenges align closely with the brand’s DNA.” Jang Won Young shared her thoughts, saying, “With BVLGARI, I want to awaken my full potential and freely and boldly expand my own possibilities. Please look forward to the dazzling journey I will embark on with BVLGARI.” As BVLGARI’s new brand ambassador, Jang Won Young will attend BVLGARI Kaleidos: Color, Culture, and Craftsmanship, which will be held in Tokyo this September. This exhibition, marking her first official event as ambassador, will spotlight BVLGARI’s unique color aesthetics. It is also set to be the brand’s largest exhibition ever in Japan and its first symbolic event in 10 years. Alongside the announcement, BVLGARI unveiled photos of Jang Won Young wearing BVLGARI earrings, a necklace, and a ring against a clean backdrop, radiating an elegant yet innocent charm. Check out the photos below!
BLACKPINK's Jennie Becomes 1st K-Pop Soloist To Go Gold In U.S. With 3 Different Songs
BLACKPINK’s Jennie has gone gold in the United States with two different songs at once! On August 25 local time, the Recording Industry Association of America (RIAA) awarded two of Jennie’s solo singles official gold certifications for selling over 500,000 units each in the United States. Jennie’s hits “Mantra” and “like JENNIE,” both of which were included on her first full-length solo album “Ruby,” have now been certified gold. Including “Mantra” and “like JENNIE,” Jennie now has a total of three solo songs that have earned RIAA gold certifications: the first was her The Weeknd and Lily-Rose Depp collab “One of the Girls,” which went platinum last year. With this achievement, Jennie has now overtaken Jungkook to become the K-pop soloist with the most RIAA-certified songs in the United States.
Rowoon Confirms New Military Enlistment Date
Rowoon has finalized his new military enlistment date. Back in July, FNC Entertainment revealed that Rowoon—who was originally scheduled to enlist as an active-duty soldier on July 21—received a Grade 7 notice during his pre-enlistment physical assessment, requiring a re-examination and delaying his enlistment. After undergoing a reassessment earlier this month, the agency has now confirmed that Rowoon will officially begin his service on October 27. Read FNC Entertainment’s full statement below: Hello, this is FNC Entertainment. We would like to provide an update regarding the military enlistment schedule of our artist Rowoon. Rowoon, who was initially scheduled to enlist on July 21, received a re-examination notice (Grade 7) during his draft physical assessment. After undergoing the re-examination in early August, he has now been confirmed to enlist as an active-duty soldier on October 27. As previously announced, no official event will be held on the day of enlistment in order to minimize congestion at the site. Since enlistment takes place at a private location shared with many other soldiers, we kindly ask fans to refrain from visiting. We sincerely thank you for the constant love and support you send to Rowoon, and we ask for your continued encouragement until the day he safely completes his service and returns in good health. Thank you. Wishing Rowoon all the best during his upcoming military service!
4 Emotional Moments From Episodes 9-10 Of "My Girlfriend Is The Man!"
“My Girlfriend is the Man!” continues to deliver heartfelt and unexpected twists as it heads into its final stretch. This week’s episodes were especially packed with emotional moments, taking viewers deeper into Ji Eun’s (OH MY GIRL’s Arin) inner struggles, Yoon Jae’s (ASTRO’s Yoon San Ha) quiet loyalty, and the complicated ties among friends and family. From heartfelt conversations with loved ones to moments of unspoken longing, here are four of the most emotional moments from episodes 9 and 10 that left viewers laughing, tearing up, and feeling every beat of the story. Warning: spoilers ahead! Yoon Jae stands firmly by Ji Eun’s side This week’s episodes kick off with tension brewing right where we left off: Min Joo (Chuu) finding Ji Hoon (Yoo Jung Hoo) outside her house, visibly upset and burning with fever. Out of concern, Min Joo brings Ji Hoon inside, tucks her into bed, and unintentionally dozes off right beside her. When Yoon Jae arrives, he is immediately taken aback by the sight of the two girls, one of whom is in a man’s body, sleeping together. Min Joo, startled awake and still confused, impulsively slaps Ji Hoon, insisting she can’t remember what happened. The misunderstanding quickly unravels, with Min Joo realizing she was the one who fell asleep next to Ji Hoon and that Ji Hoon’s intentions were nothing but innocent. It’s a rare, emotional moment for Yoon Jae, who steps in firmly to defend Ji Hoon. Calm but unwavering, he tells Min Joo that her reaction was excessive and unfair, pointing out that Ji Hoon deserved understanding rather than blame. This subtle but powerful scene showcases that Yoon Jae is finally getting comfortable with protecting Ji Hoon without worrying about what others might think of his behavior. Ji Eun finds comfort with her grandmother One of the most touching moments in episodes 9 and 10 comes when Ji Eun finally gets the chance to open up to her grandmother about the struggle she’s been quietly carrying. Since her sudden transformation into a man, Ji Hoon has held onto the belief that, like her mother, she would eventually return to her original self. But the previous episode delivered a shocking twist: her grandfather is revealed to have been born a woman and never changed back. This revelation shakes Ji Eun to the core, leaving her uncertain and afraid of what her own future might hold. Seeking some peace, Ji Eun travels with friends to her grandmother’s hometown, though they remain unaware of the family’s secret. There, she finally sits down with her grandmother, who shares a deeply personal story: she, too, transformed into a man at the age of 40, and the change was so profound that her husband walked away. Yet, despite the heartbreak, she found a way to continue living with grace and strength. This scene is both heartbreaking and healing, as Ji Eun finally finds someone who truly understands her pain and gives her hope amid the uncertainty. Yoon Jae finally calls himself Ji Eun’s boyfriend For Ji Eun, one of the hardest parts of her transformation into Ji Hoon has been losing the simple but meaningful title of “girlfriend.” Since becoming a man, she’s had to stand by Yoon Jae’s side as just a “friend,” hiding the depth of their bond. That’s why this quiet but heartfelt moment feels so powerful. When Yoon Jae, Ji Eun, and their friends travel to help her grandmother, there’s a brief, tender scene away from curious ears. While speaking to Ji Eun’s grandmother, Yoon Jae introduces himself not as a friend, but as Ji Eun’s boyfriend. The words are simple, but the impact is enormous. For Ji Eun, it’s a reminder that their love goes beyond appearances. For her grandmother, who once faced rejection after her own transformation, it’s an unexpected moment of acceptance and warmth. Ji Eun finally opens up to Yoon Jae Episodes 9 and 10 give viewers an emotional glimpse into the unspoken tensions between Yoon Jae and Ji Eun. When Min Joo openly confesses her feelings to Yoon Jae, he gently but firmly tells her that he only sees her as a junior. However, Min Joo impulsively plants a quick kiss on his cheek, hoping to stir something that simply isn’t there. Word of the kiss eventually reaches Ji Eun, who doesn’t react with anger but quietly removes herself, choosing solitude over confrontation. Yoon Jae follows and finds her standing alone, only to be met with calm acceptance. Ji Eun tells him she already imagined what happened and isn’t upset. But Yoon Jae’s frustration surfaces; he doesn’t want her to be distant or restrained. That’s when Ji Eun breaks down, revealing her quiet fear: since becoming a man, she no longer knows how to act around him, or if loving him is selfish. This is the first moment throughout the drama when Ji Eun admits her emotions in front of Yoon Jae and doesn’t pretend to be strong or plaster a smile on her face to seem okay with the entire ordeal. Episodes 9 and 10 were filled with emotional highs and lows, but one moment left viewers with a warm smile. After Ji Hoon finally transforms back into Ji Eun, Yoon Jae admits something unexpected: though he’s happy to see Ji Eun return, he’ll miss Ji Hoon from time to time. It’s a simple line, but it carries weight. It is a quiet acknowledgment of the bond they built during a confusing and tender chapter of their lives. Yoon Jae’s words show that beyond romance, he cherished Ji Hoon as a true friend, leaving fans touched by his acceptance and the soft spot he kept for her. Hello Soompiers! What is your prediction for the finale of “My Girlfriend is the Man!”? Let us know in the comments section below! Javeria is a binge-watching specialist who loves devouring entire K-dramas in one sitting. Good screenwriting, beautiful cinematography, and a lack of clichés are the way to her heart. As a music fanatic, she listens to multiple artists across different genres and stans the self-producing idol group SEVENTEEN. You can talk to her on Instagram @javeriayousufs. Currently watching: “My Girlfriend is the Man!” and “My Lovely Journey“
Ji Ye Eun To Take Temporary Hiatus From Activities Due To Health Concerns
Ji Ye Eun will temporarily suspend her activities to focus on her health. The actress recently visited a hospital for health issues and, following medical advice, has decided to take a break for about a month. On August 26, a representative from Ji Ye Eun’s agency CP Entertainment shared, “Starting next month, Ji Ye Eun will focus on her health and recovery.” The representative added, “CP Entertainment will provide all necessary support to ensure the actress can take adequate rest and make a full return.” Ji Ye Eun made her debut in 2017 with the web drama “How To.” She gained attention through “SNL Korea” and later joined “Running Man” as a regular cast member, boosting her popularity. Wishing Ji Ye Eun a speedy and full recovery!